It was n’t that long ago that theBorderlandsmoviecame out in theaters and did uh , Not Greatin theaters before coming to VODthree weeks later . Critics and audiences more than tore into it , and Lionsgate wanted to pretend it essentially did n’t take place . But it apparently was n’t that much of a bust , because the games ’ newspaper publisher Take - Two got to express mirth all the elbow room to the bank .
This week , studio in both the game and film industries have been post their financials for the 2d tail of the fiscal year , and both Lionsgate and Take - Two — whichacquiredBorderlandsdeveloper Gearbox in March — discussed the poorly experience pic , which made $ 33 million worldwide and be $ 120 million to make over aboutfive class , a director change , and allege rewrites . Lionsgate was pretty direct in calling the whole thing a complete heap : “ Everything that can go wrong did go wrong , ” said CEO Jon Feltheimer . “ It sit down on the shelf for too long during the pandemic , and reshoots and rising interest rates took it outside the safety zone of our common strict financial models . The success of our financial models does n’t take the stead of also getting the originative right . ”
Take - Two CEO Strauss Zelnick also souse on it during his company ’s earnings call , courteously referring to it as “ disappointing . ” But while it “ was n’t material ” to Take - Two ’s results , he said the movie get people to buy moreBorderlandsgames , all of which are on current - gen computer hardware . Game adaptations often contribute torenewed interestin the seed stuff andmore sales , so Zelnick consider this “ a star sign that make believe a pic or a goggle box show establish on our very high-pitched quality IP can drive catalogue cut-rate sale , and that can be a good matter . ” If it helps put center on the serial publication ahead ofBorderlands 4next year , he ca n’t be too demented about it .
© Lionsgate
Or maybe he can . The experience of make theBorderlandsmovie combust Take - Two enough to reaffirm that it should be selective in what it lets get adapted . ItsBioShockfranchise is theoretically getting a film in a few age , and Zelnick said the society “ has licence other titles , and we will continue selectively to do so . But [ observe the ] ever so elusive give-and-take , ‘ selectively . ' ”
[ viaDeadlineandVGC ]
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