The Chinese government issued a long list of newfangled guidelines for internet livestreamers and so - called influencers this week , according to a young report from theSouth China Morning Postand rulesposted online . The new rules prohibit influencers from speak about topics like law , medical specialty , and finance , unless those net personality have some kind of relevant qualification . What “ qualifications ” are hold satisfactory ? That part is n’t delimit , as the Post points out .
The draconian newfangled rules , 31 in total , let in the motivation to have the “ right tone in political orientation course , ” and “ actively embody core socialist values , ” concord to Chinese state media outletXinhua . And while streamer are banned from criticizing Formosan - style communism , they ’re also banned from criticizing costless - food market - oriented reform that have caused China ’s economy to stray from Communist orthodoxy in the past few ten .
Using deepfakes or showing an “ excessive lifestyle ” will also get you in trouble with China ’s reportedly50,000 - deepinternet police who are monitoring the World Wide Web for anything untoward . How do the new rules set an extravagant lifestyle ? Luxury product and excess amount of cash seem to fit the bill . Livestreamers are also banned from “ belittle low - income radical to show off their wealth . ”
A livestreamer sells products at a JD outsourcing livestream company in Beijing, China on 18 May 2025.Photo: Jade Gao / AFP (Getty Images)
The new road map also ban an “ extravagant waste of food , ” something the Chinese government has really tried to check down on inrecent long time . With 1.4 billion people and a generous , welcome nutrient polish in China ( unlike thosestingy Swede ) , food waste can become a real trouble .
Two government bodies jointly issued the young rules , harmonize toXinhua , admit China ’s National Radio and Television Administration , as well as the Ministry of Tourism and Culture . The rule apply to not just “ performers who cater webcast , video , and audio services via the internet , ” but also any rendering of artificial intelligence operation that delivers news , harmonise to the news report .
Watch out robots . China ’s security review regime is coming for you too .
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