Homeless Men Turned into Human Routers

SXSW , the annual vanity carnival of schmoozing , merchandising superficiality , and BBQ , has something new to offer Austin ’s visitors : unalloyed humandegradation . A New York ad firm has convert stateless hoi polloi into 4 gee hot spot .

While the house behind the stunt , BBH , was flying to oppose the horrendous development , FWD describe :

“ The worry is that these mass are suddenly just hardware , ” [ BBH ] said , “ but frankly , I would n’t have done this if i did n’t conceive otherwise , ” [ BBH ] added , “ we ’re very loose to this criticism . ”

Lucky to be “ open to criticism , ” because that ’s all the “ campaign ” has turned up . Although this is ostensibly about giving the roofless money — BBH say they keep all the proceeds from those who pay for 4 G access from the hotspots they channel — it ’s categorically awed , and all for the toilet facility of SXSW ’s wide well - off patrons .

But it yield the dispossessed job ! Yes , as would using them as human coffee table , or hunting them as game , or having them dance for nickel note in Superman outfit at your next dinner party party . Working as hotspot is worse than not solve at all . [ FWD ]

Image viaHardly Normal

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